What is SEO? And Why Is It Important for Websites?

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SEO, or Search Engine Optimization , is the process of optimizing a website to improve its visibility on search engines like Google. When done well, SEO helps a website rank higher in search results, making it easier for people to find. SEO involves various techniques, including using relevant keywords, improving website speed, creating quality content, and building credible backlinks.

Why Is SEO Important for Websites? Increases Visibility and Traffic: Higher rankings on search engines mean more people see and visit your site. 1 White Frame Corner

Builds Credibility and Trust: Websites that rank higher are often seen as more credible, boosting user trust.

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Better User Experience – SEO focuses on optimizing website speed, mobile-friendliness, and usability, making the site easier and more enjoyable to use.

Cost-Effective Marketing: Unlike paid ads, SEO helps attract organic traffic over time without ongoing costs.

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Gains Competitive Edge: A strong SEO strategy helps you stand out from competitors and capture more market share.

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