What is Marketing?
Marketing is a comprehensive process that encompasses various activities aimed at creating, communicating, delivering, and exchanging offerings that provide value for customers, clients, partners, and society at large. It is a fundamental aspect of any business endeavour, as it bridges the gap between a company’s products or services and the needs and desires of its […]
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Definition and Importance of Marketing What is Marketing? Marketing is the comprehensive process of creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. It involves a deep understanding of customer needs and preferences, designing products or services to meet those needs, and effectively communicating the value proposition […]
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